Your shopping cart is empty.

The World

23 Mar, 2017

'Stealth' Fitness Game App Makes Working Out Fun

   Have you ever done planks before? They can be pretty tough sometimes, almost to the point of excruciating abdominal pain.  Well you know what they say "Mind Over Matter"; what better way to practice this than distracting your mind from the pain.  The 'Stealth' fitness app does just that, it comes with a board that has a slot for...

READ MORE ...

21 Mar, 2017

Spider Silk Neckties from Bolt Threads

      We believe that answers to our most vexing problems can be found in nature. Every day we’re inspired by the amazing materials we work with, and driven by the desire to turn these materials into incredible products. This is what Bolt Threads stands by as they push their mission of spinning the future of high-performance fabrics.  They have...

READ MORE ...

21 Mar, 2017

Passive Aggressive Art

   What is art? There is no simple answer to that question, but what can be said is that almost anything can be art.  Art can be abstract, planned, or even accidental.  Comedian Justin Cousson came up with his own art form, called "Passive Aggressive Art".  Most of us have lived with a roommate, a sibling, or family member who...

READ MORE ...

20 Mar, 2017

This SUV Beats Traffic in a Bizarre Way

     If you're a driver and you live in or near a city, there's a high probability that you've had to deal with some insane traffic.  Amongst the worst areas are Los Angeles and New York City. Traffic can be frustrating because there's really nothing you can do but sit there and wait it out... Until the introduction of...

READ MORE ...

17 Mar, 2017

[Artist Spotlight]: The Works of Carlin

   Here at Superego we enjoy highlighting those who we think are Cut From a Different Cloth; those that are pursuing their dreams and embracing their differences. Carlin, from NJ is a talented illustrator and animator and is this week's artist spotlight.  Learn a little more about him below as he introduces himself and some of his favorite pieces.   I'm...

READ MORE ...

16 Mar, 2017

This Tree-less Hammock Doubles as a Soccer Goal!

    Napping outside can be a great experience, especially in a comfy hammock. It allows you to soak up some Vitamin D while enjoying the cool breeze (depending where you are); but what if you don't have two trees to put up your hammock? Have no fear, Panama Banana is here. Agota Rimsaite is the designer of Panama Banana, which is a...

READ MORE ...

14 Mar, 2017

Flippy: The Robot That Flips Burgers

   Move over Spongebob there's a new expert burger flipper in town; one that makes sure that the burgers are cooked to perfection every single time.  Flippy is a robot thats sole purpose is flipping burgers.  This may seem a little over-the-top, but think of how useful and time-saving Flippy could be in restaurants and burger spots!  Flippy is equipped with...

READ MORE ...

13 Mar, 2017

This Small Black Rectangle Quickly Disinfects Water

   Imagine a device smaller than your hand being able to disinfect water in just 20 minutes! Well, this device actually exists. Researchers at Stanford University and SLAC National Accelerator Laboratory have developed a tiny black rectangle that can be placed in water to kill bacteria and germs.  The device looks very plain but is actually covered in nano-structured molybdenum disulfide. Molybdenum...

READ MORE ...

11 Mar, 2017

Dot: The First Braille Smartwatch

   Smart-watches have been increasing in popularity over the past few years.  Not only are they chic and stylish, but they are very convenient.  Many smart-watches allow you to answer texts, answer calls, and control music all at the tip of your fingers, allowing you to keep your phone in your pocket. Dot is a company that wanted to provide this...

READ MORE ...

06 Mar, 2017

Timberland x Thread: Turning Plastic Bottles into Shoes & Bags

     Timberland has been known for its durable and also stylish outerwear.  Around winter time you can be sure to see many people breaking out their Timberland boots to combat the cold weather.  Now, Timberland has decided to take a more sustainable approach to their designs; and while I'm sure they won't be making every product they have eco-friendly, their new collaboration...

READ MORE ...

05 Mar, 2017

Sustainable Hemp Eyewear

    We could go for days and write paragraphs on how plastics are harmful to the environment and how plastic waste is extremely detrimental to marine life, but we'd rather support people and companies that are looking to help change that.  Hemp Eyewear is making their sunglasses out of hemp instead of plastic!  They first launched 3 years ago and...

READ MORE ...

02 Mar, 2017

Pro Concept Gear: Cool, Comfortable, and Convenient

     Have you ever been working out and just can't seem to find a good position to put your phone.  It's not enough to just put it down until the workout is over, because let's be honest, a workout isn't complete without some good tunes.  Well, Pro Concept Gear has developed some convenient apparel that is workout AND music...

READ MORE ...