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The World

23 May, 2017

Lego Goes 100% Renewable

   As awareness of renewable energy options grows as well as sustainable alternatives of production,  we find many companies are switching to more eco-friendly practices. Major companies such as Adidas, McDonalds, and Apple have all adopted some eco-friendly habits.  Lego is another one of these huge companies that is taking strides in the positive direction. They had announced that they...

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19 May, 2017

[Hot or Not] Nike Air Max 1 Jewel

   Nike is dropping gems in 2017, literally and figuratively. The classic gemstone swoosh is making a reappearance on the classic Nike Air Max 1. The Jewel logo is a rare occurrence and isn't really used by the Nike brand often, but has usually been seen on the Air Force 1.  The Air Max Jewel logo is a nice touch...

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18 May, 2017

Rap ABC: A Children's ABC Guidebook

     There are so many ways children learn the alphabet, and of course the most popularized is the ABC song. There are also alphabet books that reinforce the ABC's through imagery.  "Rap ABC" does exactly this, but with a rappers not fruit or animals.  It puts a rap twist on an ABC guidebook for children. Each page features a...

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17 May, 2017

This Phone Case can Make Espresso on the Go

     Mokase is one of the most unique and also bizarre devices to be introduced this year.  It is a phone case that makes coffee; yes you heard right, coffee.  The case allows you to put an espresso cartridge in the phone case and is heated through the battery.  Once the temperature is right at 140 degrees, there is...

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17 May, 2017

Energy Generating Solar Panel Window Blinds

   Not everyone has the luxury of owning a house or enough money to build a full solar powered facility like Apple did.  Well "SolarGaps" brings a practical solar energy solution to this problem.  Their solar powered window blinds are convenient enough to be installed in an apartment, home, or office space.  Now everyone can save on their monthly bill...

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16 May, 2017

Apple Gives First Look Inside the New Apple Campus

   Back in February, we discussed how Apple was constructing a new headquarters/campus.  They decided to call it "Apple Park" and the ring-shaped building is definitely a head turner.  The design project began back in 2009, and while it still isn't complete, Tim Cook and Jony Ive have decided to give an exclusive look inside Apple Park.  The facility contains a main...

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15 May, 2017

Soundwave Tattoos: Tattoos You Can Hear

     Over the decades, tattoo art has evolved over and over.  People get all types of unique tattoos, and its hard to walk down the street and not see people that are tatted up.  In fact, its safe to say that the stigma of tattoos is slowly being reversed.  Despite the progressiveness of the artform, there is yet another...

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15 May, 2017

This Building Made of Plastic Bottles can Withstand an Earthquake

     Many companies, organizations, and designers are coming up with creative ways to help combat the huge problem of plastic waste, specifically plastic bottles. Arthur Huang, for example, has designed a building powered by solar energy and made from plastic bottles.  The EcoARK in Taiwan is made from 1.5 million recycled plastic bottles and is a whopping nine-stories tall.  Many people might...

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11 May, 2017

[Hot or Not] NikeLab Air Zoom Flight 95

     Nike is flashing back to 1995 with the Air Zoom Flight 95's.  You may remember this shoe being highly popularized by point guard Jason Kidd.  Now, these iconic basketball kicks are getting a NikeLab makeover.  The shoes, which are set to drop at the end of this month, have the NikeLab quality material and will be available in...

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10 May, 2017

Gravity: The Weighted Blanket for Sleep, Stress and Anxiety

   40 million people in a America suffer from prolonged anxiety, that's about 18% of the country.  Gravity, a company based in Brooklyn, has developed a weighted blanket to help people with stress, anxiety, PTSD, and more.  The blanked is warm and heavy, representing about 10% of your body weight.  The idea is that the blanket simulates the sensation of...

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08 May, 2017

[Hot or Not] Nike Air Max Flair

     Comfort is key, and while we here at Superego are promoting the softest, most comfortable hemp shirts, sneaker brands are pushing for more comfortable sneakers.  Nike and Adidas have been on a frenzy dropping running shoe after running shoe.  Nike's newest addition is the Nike Air Max Flair.  When it comes to comfort, the Nike Air Max line has...

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05 May, 2017

Utah Plans to Build $5 Million 'Wildlife Bridge'

       There are always certain areas where you will see a lot of road kill.  Sometimes when highways intersect very wooded areas it can cause an issue with animals being hit by cars.  In Utah for instance, there is a 13-mile span along the I-80 highway where it is highly concentrated by animals; over 100 animals were killed...

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